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Business – Marketing

Bing Gets Smarter, Partners With Encyclopedia Britannica (But It’s No Challenge For Google’s Knowledge Graph)

Microsoft today announced that it has partnered with Encyclopedia Britannica and will start to prominently feature answers from Britannica Online on the search results pages of Bing. As Franco Salvetti, the principal development lead for Bing, notes in today’s announcement, Bing is “about delivering relevant information...

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